Marketing Cast Studies

Case study summaries review solutions to reaching business channels, ethnic markets, Hispanics, Asian Americans, African Americans, internet and online target markets. Included are case studies for search engines, business to business and business to consumer situations.  For immediate attention, email us to discuss in detail how these case studies may be used to help improve your product or firm's position in the marketplace.

To view the cases, click on one of the menu options on the left.  These cases involve businesses in the following sectors:

Specialty software developers

internet usability

law office case management software

New Media Firm needs new clients

 

Cosmetics

Asian American

Women of Color

 

Education

targeting ethnics

 

Socially conscious

New Age Health and Healing

Environmental products and services

 

Artistically in Tune

Detroit B Boys