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Strategic IMC (Integrated Marketing Communications)

An important aspect of public relations is getting the media to cover your organization.  This usually starts with having your collateral professionally developed before approaching the media.  Cultural Marketing Communications and Urban Reach Public Relations provides comprehensive Integrated Public Relations professional services, including:

Collateral Development

  • Develop your media kit
  • Your company backgrounder
  • A Facts Sheet
  • Press releases and/or Media Alerts
  • Pitch letters

Consultants to Management

At Cultural Marketing Communications and Urban Reach Public Relations, our clients depend on us to look for emerging trends that can help them reach new or expanded target audiences.  Our relationships with clients are that of a trusted business and marketing strategy consultant who also just happens to be their public relations ‘partner.’  We value that our clients consider us an extension of their organization’s family.

Media Relations

Knowing how to approach the media and when is also an important aspect of public relations and media coverage.  Cultural Marketing Communications and Urban Reach Public Relations professionals include this aspect in our integrated public relations plans. 

Download our free (pdf) quick tip sheet on how to get the media to cover your business.